Some cuddly toys are made to blend in. ADADA Paris takes a different approach. The French brand creates characterful soft toys with playful proportions, expressive faces and unexpected details that make each one instantly recognisable.
The collection brings together rabbits, mice, sheep and other distinctive companions, alongside little outfits designed especially for the ADADA characters. Their contemporary look makes them as appealing as a thoughtful newborn or birthday gift as they are as a much-loved everyday friend.
At Frankie & Kids, we select our favourite ADADA Paris plush toys one by one, focusing on the characters that bring something extra to a child’s room or toy collection. Explore our ADADA selection online in Belgium and meet Maia, Hector, Daniel and the rest of the family.