Privacy policy

 

Last updated: 13 August 2026

1. Who we are

Frankie & Kids is a sole proprietorship established at Antwerpsesteenweg 37, 2660 Antwerp, Belgium.

Company number: 1034.260.718

For the purposes of the General Data Protection Regulation (EU 2016/679 – “GDPR”), we are the data controller responsible for the processing of your personal data.

If you have any questions about this Privacy Policy, you can contact us at:
hello@frankieandkids.com


2. Personal data we process

We process personal data that you provide to us directly or that is collected automatically when you use our webshop.

This may include:

  • Name
  • Billing and delivery address
  • Email address
  • Telephone number
  • Payment details (via third-party payment providers)
  • Order and transaction details
  • IP address
  • Device and browser information
  • Information about your use of our website

We do not process special categories of personal data.


3. How we obtain your data

We obtain personal data:

  • Directly from you when you place an order or complete forms
  • Automatically through cookies and similar technologies
  • Through payment providers and logistics partners in connection with your order

4. Purposes and legal bases for processing

We process personal data solely for the following purposes:

a) Performance of the contract
  • Processing and delivering orders
  • Processing payments
  • Shipping and handling returns
  • Customer service

Legal basis: performance of the contract.

b) Legal obligations
  • Accounting and tax obligations

Legal basis: compliance with a legal obligation.

c) Security and fraud prevention
  • Protection against fraud or misuse

Legal basis: legitimate interest.

d) Marketing (where applicable)
  • Sending newsletters or promotional communications

Legal basis: consent.


5. Sharing personal data

We only share personal data where necessary for the provision of our services, including with:

  • Shopify (hosting and webshop infrastructure)
  • Shopify Payments (Stripe) and/or PayPal (payment processing)
  • Shipping and logistics partners (for example bpost and PostNL)
  • Suppliers that ship orders directly as part of brand-to-customer fulfilment (such as partners via Faire), solely to the extent necessary for delivery
  • Our accountant and administrative service providers

We do not sell your personal data to third parties.


6. International data transfers

We use international service providers such as Shopify. As a result, personal data may be processed outside the European Economic Area.

In such cases, we ensure that appropriate legal safeguards are in place, such as Standard Contractual Clauses approved by the European Commission.


7. Retention period

We do not retain personal data for longer than necessary for the purpose for which it was collected, unless we are legally required to retain it for a longer period (for example, tax-related retention periods of generally 7 years).


8. Children's data

Our webshop is intended for adults. We do not knowingly collect personal data from children under the age of 16. If we become aware that such data has nevertheless been provided to us, we will delete it.


9. Your rights

If you reside in the European Economic Area, you have certain rights under the GDPR, including the right to:

  • Access your personal data
  • Correct inaccurate data
  • Request deletion of your data
  • Restrict processing
  • Data portability
  • Object to processing
  • Withdraw your consent (where applicable)

You can exercise these rights by contacting us at:
hello@frankieandkids.com

If you believe that we are processing your personal data unlawfully, you may lodge a complaint with the Belgian Data Protection Authority.


10. Security

We take appropriate technical and organisational measures to protect personal data against unauthorised access, loss or misuse.

However, no system is completely secure, and we therefore cannot guarantee absolute security.


11. Changes

We reserve the right to amend this Privacy Policy where necessary to comply with legal, operational or commercial requirements. The most recent version will always be available on our website.